An Internet Data Exchange (IDX) is a real estate property search site which allows the public to conduct searches of approved Multiple Listing Service properties in a certain area.

IDX allows brokerage firms that are in the MLS to display each other's listings on their own Internet Web sites.

For example, your prospects may search the homes on the ISASLM through your website. Each listing they see will have your contact information instead of the listing agents'. They will need to contact you to set up a showing.

Your clients will be able to see which homes they like, and this narrows your search down to the customer's preferences.

Creating a truly powerful lead-generating web site you will be proud to market and direct your most demanding clients to!